Imagine A Day Without Water High School PSA Video Contest 2022

Imagine A Day Without Water 2022 Video Contest Press Release_PUBLIC SERVICE ANNOUNCEMENT VIDEO CONTEST

Imagine NO water to drink or even to make coffee with. No water to shower, flush the toilet, or to wash your laundry. Without water, Hospitals would close. Firefighters could not put out fires, and farmers would not be able to water their crops. What a dismal image this day would be.

Some communities in America already know how impossible it is to try to go a day without our most precious resource: Water. Every day when water is used, many Americans take it for granted. 2022

Imagine a Day Without Water campaign is the sixth annual event to raise awareness and educate Americans about the value of drinking water. Secondly, highlights the importance of maintaining our water treatment infrastructures.

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WHO: Rutherford County High School students, Grades 9th - 12th.

WHAT: The participants should upload their video entries in our Imagine A Day Without Water High School Student Video Contest to spotlight specific areas, by grade, in a 30-second to 60-second Public Service Announcement (PSA) video related to water.

WHEN: The national “Imagine A Day Without Water” campaign on Thursday, October 20, 2022.

WHERE: Student Registration and Video submissions can be uploaded between Thursday, September 1 – Saturday, October 1, 2022. The link will be available on September 1st. Click Here to register.

HOW: Participants will reach the PSA definition and forms and depict their understanding of this unique communication form by producing, filming, and editing a video that illustrates the area of focus based on their current grade level.

• 9TH GRADE THEME WATER AND PUBLIC HEALTH

• 10TH GRADE THEME WATER AND FOOD SUPPLY

• 11TH GRADE THEME AFFORDABILITY OF WATER

• 12TH GRADE THEME HOW TO COUNTER DROUGHTS IN MIDDLE TENNESSEE

WHY: This campaign helps raise awareness of water’s value and the need to reinvest in water and wastewater infrastructure in small and large cities.

PRIZES: One winner from each grade category will be awarded a gift card, an IADWW T-shirt, and a certificate. After October 20, 2022, MWRDCA will coordinate the presentation date/time in conjunction with the student and administration. The awards will be presented at the student’s school.

• Ninth & Tenth Grade winners will be awarded at the $100 level.

• The Eleventh & Twelfth Grade winners will receive $200 awards.

Murfreesboro Water Resources Department- Community Affairs Division | 300 MW Broad St, Murfreesboro, TN 37130

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2022 IADWW HS Contest Printed Promo (8.5  11 in)
2022 IADWW Themes and Links

Blue Waters MWRDCA Logo (Transparent)

VIDEO GUIDELINES

  • There is a 30-second minimum to 60-second maximum for the  video.
  • One entry per individual, class, or group.
  • One award, per grade, to the name on the first name on the registration form.
  • All videos must be uploaded with the registration form before October 1, 2022, at the 11:59 PM deadline to be considered.
  • All video entries, once uploaded, are the property of MWRD.
  • Video MUST INCLUDE the phrase “Imagine A Day Without Water” and one of three phrases: The Murfreesboro Water Resources Department, or Water Users, or H2O Hero(es).
  • To be eligible, each entrant must attend a Rutherford County high school and be at grade levels 9th - 12th. Twelfth grade plus students due to dual are eligible and submit entries within the 12th-grade entrants.
  • Individuals may submit no more than ONE video entry. Teachers may submit no more than ONE video entry per school.
  • All submitted work must be the entrant’s original work and must not include, be based on, or derived from any pre-existing or third-party trademarks or copyrighted media.
  • All video entries will become the property of the Murfreesboro Water Resources Department. By submitting an entry, each entrant agrees that all intellectual property rights in the video are deemed to be reassigned to The City of Murfreesboro.
  • Except where prohibited by law, an entry submission into this contest constitutes permission to use the winner’s name, likeness, prize information, and information provided on the entry form for publicity purposes, without further permission or compensation.
  • MWRD reserves the right to modify the winning video to fit the department’s promotional goals.
  • The selected winner MUST submit video content in the (.mp4) format.

PRINT GUIDELINES

SELECTION CRITERIA
MWRD Community Affairs will work with a team to evaluate all entries based on the following criteria:

RELEVANCE – Does the video align with the theme, use the word "Imagine A Day Without Water."
Plus use one of three particular phrases (The Murfreesboro Water Resources Department, or Water Users, or H2O Hero(es)), carry a compelling message to call the viewer to action, and demonstrate that the student understood how to communicate through a Public Service
Announcement effectively?

ORIGINALITY – Does the video content exhibit originality, creativity, and imagination? Was the message complex and unique?

AESTHETIC QUALITY – Does the video command attention? Were the lighting, acoustics, and speech optimized to complement or carry the message? Does the video title, start, body, and ending audio, settings, gestures, props, etc., complement the message?

PLEASE NOTE: MWRD Community Affairs reserves the right not to award a winner in a grade category if no entries are submitted, or if unsuitable or sub-standard video entries are submitted.